Russian retailers have begun to purchase equipment and gadgets through parallel imports. It is reported that test purchases and sales of goods without the consent of the copyright holders began “M.Video”. Izvestia writes about this with reference to its own informed source.
It is noted that at this stage the company does not purchase Apple products, as it sees certain risks in this. The fact is that the American company can track the path of each device sold, which is why products intended for one region may not be activated in another territory. Simply put, Apple can track the location of devices sold and block those that have been resold in Russia. According to available data, Russian retailers are currently consulting with colleagues from Iran on the sale of Apple products. This country has long been under the influence of US sanctions, and the sale of Apple products was prohibited there, but the sale of goods was not stopped.
“We are considering various opportunities to provide an assortment and affordable prices for buyers, including within the framework of parallel imports. Apple gadgets and smartphones are now available in the stores of the network. These are deliveries that were made before February 2022, most models are subject to discounts and installments. We can meet the demand that is currently on the market , ”said the representative of M.Video-Eldorado.
According to Kommersant, against the backdrop of a halt in deliveries of electronics and other equipment to Russia, Apple and Samsung are applying for documents that will allow them to sell their products in the Eurasian Economic Union. It is noted that Samsung smartphones, not officially presented in Russia, have already reached retailers through parallel imports. Formally, certification can be carried out with the expectation of supplying devices to other EAEU countries, but experts believe that manufacturers are doing this with the prospect of resuming sales in Russia.
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