- Unexpected 2020 bonus
- Why TECNO Mobile?
- TECNO CAMON 15 Pro – a smartphone for bloggers (and just for those who like to take pictures and communicate on social networks)
Unexpected 2020 bonus
Despite all the tragic twists and turns, 2020 also has some pleasant achievements. One of them is that now you don’t have to pay tens of thousands of rubles for a good phone. The development of the market has reached a stage when prices for just good devices start at 9 rubles, and for 000-15 thousand you can take a phone that has all the properties previously inherent only in flagships – high performance, a good screen, powerful cameras and some a technological highlight that makes the gadget unique.
Take the TECNO CAMON 15 Pro smartphone as an example. At a price of 15 rubles, it has a powerful chipset, 990 GB of RAM and 6 GB of internal memory, a body kit not only from all modern communications (Wi-Fi 128 5 + 2.4 GHz, Bluetooth 5.0), but also 5.0 slots for SIM cards and separate for microSD, 2 main cameras. Well, the highlight is the outgoing 4 MP selfie camera, thanks to which the smartphone has a 32-inch screen without cutouts. And the kit included not only a charger and a case, but also headphones with shock-resistant protective glass.
The smartphone turned out to be outstanding, but in order to decide to buy it, one must abandon stereotypes.
Why TECNO Mobile?
In marketing, there is research on so-called spontaneous publicity. For example, they ask a person what phone manufacturers he knows. And a person calls 2-3 brands from the summer. It usually turns out that these are the market leaders who, due to such subconscious fame, are the best bought. Although they can cost more, while having the worst consumer characteristics.
However, in order to make the most profitable purchase, you need to look at new, “hungry” brands that are just trying to win their place in the sun. If you think about it, then each of the current leaders has gone this way, offering at the first stage solutions that are super favorable in terms of price-quality ratio.
TECNO Mobile is still at the beginning of its journey, although it occupies the 6th place in the TOP-10 of world smartphone manufacturers.
TECNO’s strategy is simple and rational. The company has focused on the production of affordable, but high quality phones. After all, as usual. Low price = poor product quality. People make a purchase and get upset. But the manufacturer doesn’t care, as some have left, others have come.
TECNO Mobile makes quality smartphones at reasonable prices. The slogan of the brand is “Expect more”. The strategy worked. Today, TECNO Mobile is the number one market leader in the entire African continent. The company has not only successful sales there, but also a powerful fan community. TECNO Mobile is slowly trying this tactic in other markets as well. The European markets are probably the most interested in the company, as TECNO has signed a 3-year sponsorship partnership with Manchester City Football Club.
Most likely, having wiped out the market share, TECNO Mobile, like any mature company, will raise prices for products, but so far this is not the case, you need to use and seize the moment.
TECNO CAMON 15 Pro – a smartphone for bloggers (and just for those who like to take pictures and communicate on social networks)
TECNO Mobile presented 3 new smartphones. They are united by the presence of as many as 5 cameras for shooting photos and videos, focused on social networks. Each of the smartphones is good. So, TECNO Pouvoir 4 will appeal to those who need a truly huge screen. The smartphone has a 7-inch screen and a powerful 6 mAh battery, as well as good stereo speakers. I think this set will be appreciated by those who often watch movies and videos.
Well, the Spark 5 with a 6.6-inch screen, a 5 mAh battery and a front-facing camera inscribed in the screen is for the most rational, for those who believe that it is not necessary to pay extra for an extra 000 inches of the screen, like Tecno Pouvoir 0.5, and not you need sophistication in the form of a motorized camera and a designer body, like the CAMON 4 Pro.
However, for the sake of simplicity, let’s consider everything that new smartphones can do, using the example of the CAMON 15 Pro, which is assigned to be the main one in the line.
TECNO Pouvoir 4 (left), CAMON 15 Pro (center), Spark 5 (right)
A few words about design
It seems that nothing new in the design of smartphone colors can be invented, but from time to time manufacturers still manage to surprise. This is just about the CAMON 15 Pro. Initially, the smartphone looks like a solid dark green light. But on the back they added a pattern of stripes that plays in the light. Thanks to the pattern, the illusion is created that the light seems to be streaming along the back of the device. Take a look at the photo below. At the top, the stripes are invisible, but at the bottom they seem even voluminous. By the way, if the overflows and games with color are not to your liking, then a branded slightly ribbed matte case was put in the kit for the TECNO Mobile smartphone – if you put it on, it seems that the smartphone is just a calm green color.
Selfies and many possibilities
Smartphone chip is a motorized selfie camera that hides in the body.
I must say right away that the design is reliable and you don’t even have to be afraid that the camera will break if you drop your smartphone. Having fixed the fall, the smartphone will instantly pull in the camera, leaving only a notification on the screen.
The advantage of TECNO Mobile is that the company has tried to provide the user with a maximum of fun and interesting features. Starting from “masks” and ending with elaborate beauty filters that will tactfully correct the picture.
Everything tastes and colors of the user. You can slightly edit the picture, or you can “turn it on” to the maximum, as when taking pictures on the covers of magazines. Moreover, the AI Beauty mode works even during an active video call.
Speaking of cameras, one cannot fail to mention the “short video” function, when a video is recorded with a duration of either 15 or 60 seconds. This is the optimal duration for Instagram or Twitter. Taking into account the presence of various built-in filters, you can shoot and post immediately without wasting time on processing.
Main photomodule of 4 cameras
The main camera of the smartphone has a resolution of 48 MP. She is assisted by three more: a 5 MP ultra-wide-angle module, simultaneously responsible for macro photography, a 2 MP module for portrait photography and bokeh effect, plus there is a separate module for artificial intelligence (AI), which draws out the image quality. And also the smartphone has as many as 4 LED-flashes for shooting in difficult conditions, which illuminate a distance of up to 1 meter around.
A 48 MP camera is needed for sharp, highly detailed shots, when you can see any of the most distant objects. Look at the photo below, how in one tap it is easy to bring the building and people in the distance.
Thanks to the fact that 48 MP can capture more light, and the smartphone itself supports HDR, photos come out bright and saturated.
And, of course, the 48 MP module is a must for shooting in the evening. It should be given credit that the smartphone is able to shoot even the most difficult scenes at dusk. For example, in the frame below, he worked on the details of the building in the foreground and the last reflections of the sunset sky.
One example of how artificial intelligence works. The smartphone did not fail and instead of depicting a lurid spot in place of the lamps, it clearly worked out the picture.
A separate AI module helps with scene recognition by tweaking settings. For example, in the photo below, the smartphone recognized “perspective” by working out the scene in accordance with the objects on it: complex shadows in the foreground and a building in the background.
5 MP allows you to take wide-angle shots. If you don’t understand why you need wide-angle shooting, then just look at the example below, when everything that you need gets into the frame, and even a little more. The frames are taken from one point.
Perhaps the coolest trend of 2020 is the proliferation of macro cameras. Many manufacturers save money by installing 2MP macro cameras. The footage is dull and boring. TECNO Mobile delivered the correct 5MP. The camera shoots from a distance of only 2 cm.
By the way, TECNO Mobile is great to the very end. A smartphone with a macro camera can take not only photos, but also video. It turns out very cool.
And finally, one cannot fail to mention the 2 MP module, which allows you to make the bokeh effect. Together with AI, the smartphone is able to very accurately blur the background, creating interesting portraits. By the way, take a look at the picture below. In addition to the traditional photo editing and sharing options, the ability to quickly post a frame to Instagram and Facebook has been added.
Screen and performance
Thanks to the presence of a motorized camera, the smartphone has a huge 6.6-inch screen, protected by premium Japanese Asahi Glass with an excellent oleophobic coating, with a resolution of 2340 x 1080 pixels. We should also note a large margin of brightness, thanks to which the screen remains comfortable to work even on a clear sunny day.
To match the screen and filling. Powerful chipset and lots of fast memory (6/128 GB + separate microSD slot up to 256 GB). The smartphone allows not only to play any games, but also to edit photo and video materials. By the way, the device allows you to save photos in RAW format in case you need to do some editing in a desktop photo editor. In my opinion, it is unlikely that you will do this, since the performance is enough to edit directly on your smartphone.
For example, you took a selfie, and someone is sitting in the background so inappropriately. 5 seconds in a photo editor and no problem. Of course, 5 seconds is conditional. For thorough editing, you will have to tinker for a minute, but even in 5 seconds the result is very good, isn’t it?
Although you can skip and publish as is. And take the time to play the new season of Call of Duty Mobile. This is where you can appreciate both the large screen and the excellent oleophobic coating.
TECNO Mobile has released 3 interesting devices in the CAMON line with prices ranging from 10 to 990 rubles. The main feature of smartphones is 15 cameras that allow you to shoot anything and from any angle: from macro photography with an ant on a flower to studio-quality portraits. The presence of built-in filters and tools helps to quickly post the result to social networks.
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