Leader Nothing announced a price increase on the day of the announcement of the ear (stick)

October 19, 2022, 16:26

Various kinds of economic processes in the world lead to the fact that manufacturers of hardware, smartphones and other electronics have begun to revise the prices of their products. The small company Nothing did not stand aside either, which, through the mouth of its leader Carl Pei, informed its fans about the upcoming price increase for ear (1), and not 10 or 15%, but 50% at once – the new price will be $149 instead of $99. The top manager explained the decision by the increase in costs associated with the expansion of the Nothing team from 3 to 185 people within a year, and also recalled that ear (1) received as many as 15 firmware updates, which made them a completely new product compared to what we seen on release.

Анонс Nothing Ear (1)

Pei also said that since the release, 600,000 Nothing ear (1) have been sold, and the device itself holds a special place in his heart as it was the impetus that allowed the brand to assert itself and enter the production of Phone (1). By the way, there will be no increase in the price of a smartphone – probably, the price tag was already laid down taking into account the new realities. The new price tag for ear (1) will be set on October 26th. On this day, one more headphones will be presented – ear (stick).

© Artur Luchkin. mobile phone

According to Twitter

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