The other day we got acquainted with the ten most popular smartphones in the US , and now it’s time to discuss the overall dynamics of the smartphone market in the United States in the second quarter of 2022. From a recent report by Canalys, it follows that the global decline in the mobile industry has also affected the American consumer: shipments decreased from 37.8 million to 35.4 million units compared to the same period a year earlier (-6.4%). At the same time, Apple continued to consolidate its status as the undisputed leader, increasing both its share (from 48 to 52%) and sales volumes (from 18 to 18.5 million smartphones).

However, Samsung also strengthened its position, also adding in volume (from 8.7 to 9 million) and market share (from 23 to 26%). The unshakable Motorola continued to occupy the third place, having shipped the same 3.1 million smartphones as in Q2 2021. But TCL experienced a drawdown of 11% with a drop in sales to 1.8 million units (a year earlier it was 200 thousand devices more ). The success of the Pixel 6 series, which the head of Google boasted about, was also reflected in the report: shipments of Google phones soared 4 times (to 0.8 million units), and their market share reached 2%. Smaller companies, listed as “other” in the report, were less fortunate: they experienced the biggest drop: -61%.

Summing up, the researchers point to an interesting observation: the demand for inexpensive and expensive devices is kept at about the same level, and the main drawdown in sales occurred in the middle segment, which includes models such as iPhone SE (2022), Galaxy A33 and A53.

© Vladimir Kovalev. mobile phone

Sourced from canalys.com