Sony looks set to close the gap between the launch of its PlayStation exclusives and PC ports (therefore formally ceasing to be exclusives). Company president Hiroki Totoki wants PlayStation to “work aggressively to improve our bottom line,” with “multi-platform” games playing a significant role. During the call with investors, he clarified that by multi-platform he means PlayStation and PC, not Xbox or Switch.
When asked about Sony’s profit not keeping up with the growth in gross revenue, he said that hardware and first-person games are two areas where the company is focusing its attention. He noted that reducing hardware costs in this console production cycle is “difficult to achieve,” according to Engadget.
PS5 sales reached 55 million — Sony lowered its forecast for the year (from 25 to 21 million) and said not to expect the continuation of well-known franchises until April 2025.
I personally believe that there are opportunities for margin improvement, so I would like to aggressively work to improve our margin performance.
Totoki has hinted that one way to achieve this is by making more money from his (often critically acclaimed and commercially successful) PlayStation Studios titles like Marvel’s Spider-Man 2 and God of War: Ragnarok.
The game can be developed with multi-platform, and this can help improve the operating profit, so this is another area that we want to actively work on.
This is a significant change from PlayStation Studios head Herman Hulst’s thoughts in 2022. At the time, he said that PC gamers will have to wait at least a year before they see games from PlayStation studios (excluding games for online services) on their computers. About four years passed between the release of God of War (2018) and the first Spider-Man on consoles and PC. As for the spin-off about Miles Morales, the gap was about two years.
On February 8, Sony launched Helldivers 2 on PS5 and Windows simultaneously. The game set the highest number of concurrent players on Steam for PlayStation Studios, surpassing God of War (2018), The Last of Us Part I and Horizon Zero Dawn. Helldivers 2 is developed by Arrowhead Games in collaboration with Sony Interactive Entertainment.
Helldivers 2 set a new record for a PlayStation Studios game on Windows PC – 150 thousand simultaneous players on Steam
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