Google decided to celebrate the 10th anniversary of the rebranding of its own online application store for Android (on October 22, 2008 it was launched under the name Android Market, and on March 6, 2012 Google renamed it Play Market) – the company updated the color palette of the logo and its icon .
Google has slightly changed the overall shape of the Google Play logo, but the most visually noticeable changes are the less vibrant hues of the traditional four-color scheme (green, yellow, blue and red) that Google uses for many of its other services. This subtle visual adjustment is in harmony with the changes to the Chrome logo – at the beginning of the year, Google updated it for the first time in eight years .
The logo includes an updated pictogram – the corners are not as sharp.
“We’re introducing a new logo that better captures the magic of Google and aligns with the overall branding that shares many of our useful products – Search, Assistant, Photos, Gmail and more.”
Tian Lim,
VP of Google Play
Currently, more than 2.5 billion people in over 190 countries use Google Play every month to find apps, games and other content. At the same time, more than 2 million developers are partnering with Google to grow their business and reach people all over the world.
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On the occasion of the 10th anniversary of Google Play, Google is also offering points as part of the Google Play Points loyalty program (it is not yet available in Ukraine ). After the booster is activated (promotion start dates vary by country), 10 times more points are awarded for purchases, including most products in the program.
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