Diablo Immortal earned Blizzard $49 million in its first month of release, with over 10 million downloads total, according to Appmagic.
It is also noted that Diablo Immortal has already been dubbed “the biggest launch in the history of the franchise” in the history of Diablo. According to Blizzard, Diablo 3 sold 3.5 million copies on its first day and 6.3 million copies in its first week. A later financial report stated that the game did not exceed 10 million in sales until June 30, 6 weeks after release. To be fair though, Diablo Immortal is a free-to-play game.
In addition, Appmagic data characterizes the income of developers and does not include the Apple and Google commission of 30%. Therefore, the total revenue will be higher than the $49 million received by Blizzard.
According to Appmagic, the game peaked on its third day of global release. On June 4, it was downloaded 1.32 million times in one day. After the first week, the total number of downloads reached 6.85 million copies, and on the 30th day – 10.35 million. week of sale, the total revenue was $11.9 million, and on the 30th day – $49 million.
However, the game Diablo Immortal caused a flurry of criticism due to its too aggressive monetization policy. According to some reports, for the full development of the character in the game, you will need to deposit more than $ 500 thousand.
Diablo Immortal’s Metacritic rating is less than 1 from users
Source: mobilegamer