A few days ago, Meta * Platforms opened its first retail store in Burlingame, California, giving users the opportunity to try out their products. This allows them to understand what awaits them in the metaverse. This writes CNBC with reference to the words of Martin Gilliard (Martin Gilliard), head of the Meta * Store.

Image Source: Nathan Frandino / Reuters

“We need the store to become another point of contact with the consumer. What we learn from this store will help us understand whether retail expansion makes sense in the future. What we are really looking for is an opportunity to tell a story and get feedback from consumers, ” Gilliard’s source quotes.

At this stage, there are only three products in the Meta * retail store. First, we are talking about the Meta * Quest 2 VR headset, which visitors can use to better understand the options for interacting with virtual reality. In addition, the store presents smart glasses created in collaboration with the Ray Ban brand that allow you to shoot photo and video content for subsequent publication on social networks. The Meta * range also includes the Portal device, which is positioned as a tool for providing video communication for the purpose of remote work and communication.

Image Source: Brittany Hosea-Small / Reuters

“We designed the store in such a way that visitors feel at home or at work and can easily apply this experience in real life,” Gilliard said.

* Included in the list of public associations and religious organizations in respect of which the court has made a final decision to liquidate or ban activities on the grounds provided for by Federal Law No. 114-FZ of July 25, 2002 “On Counteracting Extremist Activities”.