The French way to wear lipstick is easier than you think

Too nervous to use a finger when my dexterity with a lipstick already leaves a lot to be desired, I asked the makeup artist Florrie White for more pointers. White, who has tended to the faces of Rosamund Pike, Emily Blunt and Blake Lively, recalled a recent trip to Paris, during which she worked with Christine D’Ornano, global vice-president of Sisley, who turned up for the shoot already wearing the brand’s popular Rose Bolshoi shade. Expecting to touch up her makeup, White was surprised to note that D’Ornano demurred, saying that she preferred it to look more like a stain than as though it had been freshly applied. “She looked nonchalantly beautiful – perfectly French,” notes White, adding that she has copied this approach ever since.

How do we try this at home? White says there are two ways. “Either take a highly pigmented lipstick, apply it just to the top or the bottom of your lips, rub your lips together, then kiss the back of your hand so your lips are stained with a nuance of the shade but without obvious product showing on your lips. I then use the residue of the lipstick on my hand to add a matching blush to the apples of my cheeks. Otherwise, another favourite quick trick is to apply lip balm then draw out the colour of your lips with a lip pencil. Tease out the shape of your lips with the point of the pencil, and the balm will make sure you avoid any harsh lines. Your lips will look pronounced, yet not obviously painted – like you’ve just been kissing, or drinking red wine in a brasserie, ideally with a lover.” 

Was a more French sentiment ever spoken? Immediately, I reassess my own lifelong relationship with lip balm. While I have no scientific or statistical evidence to back it up, I blame British women’s relative reticence with lipstick – or at least, my own – on our love of lip balm, a devotion which seems to start at primary school and which we never quite seem to shed, no matter how old or sophisticated we become. Show me a British woman without a tin of Vaseline rattling away in their handbag and I’ll show you a woman with French genes. 

In her rehabilitation of the humble lip balm, White is definitely on to something. The makeup artist Christophe Danchaud, who works with Marion Cotillard, also uses cult Aussie lip balm product Lucas’ Pawpaw ointment on the actress’s lips to create what he calls “a sexy texture”. Is this the way for British women to achieve chic French lips: by combining their beloved Vaseline with their favourite red lipstick?  “I like to believe that all French women carry their favourite shade of red lipstick with them at all times,” says White. I do not doubt it. The next time I pack my handbag, I’ll pop Mac’s Ruby Woo in with my Carmex and expect to be kissing by lunchtime. Or at least, look like I have been. 

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